Many drug and alcohol treatment centers today see 2016 as being a tough year. A lot of treatment centers got audited in 2015 by insurance companies. A few news reports came out that stated many treatment centers in Florida around the USA were using fraudulent business practices. It is necessary to be 100% honest when dealing with any kind of medical billing or drug treatment.
In 2016, it will be a lot harder to turn a profit. It is not uncommon for treatment centers to receive checks for only $5.000 when they have treated a person for a 20 day stay in their facility. Your check was supposed to be for $15,000 and instead you got one for $5,000. Yes, you are feeling the pain like many treatment centers are today. How can you combat this though? What must you do in order to turn your business around?
If you own a treatment center, you might agree that having your own treatment center is challenging. Many people say that the insurance companies are wrong for doing audits. They see it as unfair. Many treatment centers are having to wait up to 90 days or longer to see their reimbursements. Often, they would see big checks for $10,000 or more. Today, many insurance companies are paying out far less than that. The shakeup seems to only be getting tougher. The main thing is that you are going to have to make your business 100% legal and ethical.
Today, marketing is king when it comes to getting good clients. Your treatment center must have a good reputation. Many people will come to your treatment center because of someone else that had gone to your facility. If you want to be successful, everyone in the industry must respect you as well. Before dumping lots of money into a fancy 5 star facility, make sure that you have enough money to market your business. It is estimated that a pay per click campaign can cost as much as $150,000 a month for a 30 bed facility. You will spend roughly $5,000 to recruit just one client with good enough insurance to come to your facility. If you want to run television ads, it will cost even more. You also need to pay field marketers that work in the streets knocking on doors for you. It is important to have an entire team working for your success.
One important step for every treatment center to take is to do your own in house audits. Don't wait for an audit from the insurance companies. Business owners need to be more on top of what their medical billers are doing. If you are the owner of the treatment center, do you have your own in house people doing audits each month? In this way, you can see whether or not everyone is doing their job properly. Hiring a medical billing consultant is also a wise idea. Let them come into your practice in order to show you what you may or may not be doing wrong.
Most medical billers today depend on their marketers to get them good clients. Marketers today have to be in the field constantly working with mental health providers and drug and alcohol counselors. It is important to go to a lot of meet and greets with detox facilities as well. You need to become a referral source for people that need treatment. It is now necessary to have your treatment center known to multiple people in the business.
In 2016, it will be a lot harder to turn a profit. It is not uncommon for treatment centers to receive checks for only $5.000 when they have treated a person for a 20 day stay in their facility. Your check was supposed to be for $15,000 and instead you got one for $5,000. Yes, you are feeling the pain like many treatment centers are today. How can you combat this though? What must you do in order to turn your business around?
If you own a treatment center, you might agree that having your own treatment center is challenging. Many people say that the insurance companies are wrong for doing audits. They see it as unfair. Many treatment centers are having to wait up to 90 days or longer to see their reimbursements. Often, they would see big checks for $10,000 or more. Today, many insurance companies are paying out far less than that. The shakeup seems to only be getting tougher. The main thing is that you are going to have to make your business 100% legal and ethical.
Today, marketing is king when it comes to getting good clients. Your treatment center must have a good reputation. Many people will come to your treatment center because of someone else that had gone to your facility. If you want to be successful, everyone in the industry must respect you as well. Before dumping lots of money into a fancy 5 star facility, make sure that you have enough money to market your business. It is estimated that a pay per click campaign can cost as much as $150,000 a month for a 30 bed facility. You will spend roughly $5,000 to recruit just one client with good enough insurance to come to your facility. If you want to run television ads, it will cost even more. You also need to pay field marketers that work in the streets knocking on doors for you. It is important to have an entire team working for your success.
One important step for every treatment center to take is to do your own in house audits. Don't wait for an audit from the insurance companies. Business owners need to be more on top of what their medical billers are doing. If you are the owner of the treatment center, do you have your own in house people doing audits each month? In this way, you can see whether or not everyone is doing their job properly. Hiring a medical billing consultant is also a wise idea. Let them come into your practice in order to show you what you may or may not be doing wrong.
Most medical billers today depend on their marketers to get them good clients. Marketers today have to be in the field constantly working with mental health providers and drug and alcohol counselors. It is important to go to a lot of meet and greets with detox facilities as well. You need to become a referral source for people that need treatment. It is now necessary to have your treatment center known to multiple people in the business.
About the Author:
We are one of the top drug rehab centers in the USA today. There are thousands of drug and alcohol treatment centers that you can pick from. We offer an inpatient and outpatient program for our clients. Drug treatment centers offer you a way to get drug free. When you go to an inpatient program, you get to spend time with yourself. Discovering why you have become addicted in the first place is good for recovery.
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